Preproduction model shown. Available spring 2024.
Ford’s SUV lineup is seriously turning heads this year. Whether it’s rugged off-roaders, family haulers, or slick electric rides, they’ve got something buzzing. Curious which models are dominating search engines and grabbing buyer attention? Based on what people are actually looking up online, combined with solid sales numbers and the general buzz, here’s the lowdown on Ford’s most popular SUVs right now:
Ford Explorer: Still King of the Hill
Why it’s hot: This trusty three-row SUV isn’t resting on its laurels. The 2025 refresh nailed it – packing in serious tech (like that slick BlueCruise hands-free driving and a massive 13.2-inch touchscreen), versatile space for families, and enough capability for weekend adventures. It’s the total package, and folks are clearly loving it.
Sales muscle: Moving over 104,800 units already this year? That’s not just popular, that’s dominant.
Ford Escape: The Gas-Powered Fade-Out Star
Why it’s hot: Okay, its gas-engine days are numbered, but don’t count it out! The Escape is proving hybrids and plug-ins are exactly what many buyers want right now. Great fuel sipping, a compact size perfect for city life, and a price point that makes sense? It’s a smart choice before Ford’s next EV wave hits, and sales jumped 24% year-over-year in May – people are snapping them up.
Ford Bronco & Bronco Sport: Adventure Duo Still Crushing It
Why they’re hot: Pure, unadulterated fun factor. The big Bronco satisfies the hardcore off-road itch with its throwback style and serious trail chops, while the Bronco Sport brings that adventurous vibe to everyday streets. Updates inside for 2025 keep the tech fresh, and that starting price around $40k for the Bronco? It keeps the dream alive. Social media buzz? Still huge. These two are more than just SUVs; they’re a lifestyle.
Ford Maverick: The “Pickup” Stealing SUV Hearts
Why it’s hot: Yeah, technically it’s a truck. But listen – its hybrid engine, easy-to-park size, clever bed solutions, and killer value (starting way lower than most SUVs) have tons of crossover shoppers giving it a serious look. It offers SUV-like practicality without the bulk, appealing massively to younger buyers, city dwellers, and anyone wanting utility without breaking the bank. Selling over 131k units last year? That speaks volumes.
Ford Mustang Mach-E: The Electric Pony Galloping Ahead
Why it’s hot: Ford’s electric flagship keeps gaining speed. A lower starting price ($38,490!) helps, but it’s the blend of Mustang spirit – think instant torque and cool looks – with zero tailpipes that’s winning people over. Updates like more color choices, better efficiency (thanks, heat pump!), and upgraded BlueCruise make the 2025 model even more tempting. Sales up 27%? The EV transition is real, and the Mach-E is a big part of it.
Ford Expedition: The Big Daddy’s Back in Style
Why it’s hot: Need serious space? Like, “move a small village” space? The Expedition is having a moment. Luxed-up trims, a powerful turbo V6, and cavernous seating make it the undisputed champ for large families and heavy haulers. Its best sales quarter in two decades? Clearly, there’s still strong love for the mega-SUV.
Quick Shout-Outs:
Ford Edge: Still getting some search love as dealers clear out remaining stock before it rides off into the sunset in North America. A solid deal hunter’s pick.
Ford Explorer EV (Europe): Generating serious global buzz, especially from electric SUV fans eagerly waiting to hear if (or when) it’ll cross the pond to the US. Built on VW’s platform, it’s one to watch.
Ford’s SUV game in 2025 is impressively diverse. The Explorer remains the undisputed sales and search leader – a true all-rounder. But the real story is the strength across the board: the Escape’s hybrid success, the Bronco duo’s cult-like following, the Maverick’s category-bending appeal, the Mach-E’s electric charge, and the Expedition’s big family resurgence. It shows Ford is hitting different notes for different folks, blending tradition with electrification and adventure. One thing’s clear: whether you’re dropping the kids off or heading off the grid, Ford’s got an SUV turning heads right now. Stay tuned, because this lineup keeps evolving!
